To all our highly valued clients and acquaintances:

Thought you might appreciate a heads-up about an upcoming free conference call with Stephen M.R. Covey, the oldest son of international best selling author/speaker/teacher Dr. Stephen R. Covey. With a 20+ year track record of success in his own right, Stephen MR Covey has his own unique contributions to make and to which I want to point. 

I first met and heard Stephen M.R. Covey in May 2005, at a FranklinCovey Symposium in San Diego, CA. He delivered an engaging presentation entitled “Business at the Speed of Trust” and in October 2006, went on to successfully publish and release the The SPEED of Trust: The One Thing that Changes Everything.  

I think you (and your colleauges?) will experience this call to be both worthwhile & relevant - more details are below.

Always looking to serve you with productive and revenue generating ideas.  

Til the next time, I am  

Enthusiastically yours,

Coach Don

Ask Covey How Trust Determines Execution and Engagement 

For the first time, Stephen M. R. Covey takes on your tough questions on how trust determines execution and engagement.  Competition between organizations for customers and talent is intensifying in today’s global marketplace. Employee engagement and retention are significant issues. Competition between people for promotions, projects, and budgets is no longer limited to geography.  Getting work done rules the day.  Execution is paramount, including performance from your people and execution of your strategic imperatives.  

SO, what’s trust got to do with it?  Everything!

Find out why your ability to engender trust is the critical skill and competency that determines the execution of your strategy and the engagement of your people in this new, global economy.  Join us for an energizing, free, private conference call with Stephen M. R. Covey on Friday, March 30^th at 1:00 p. m. EDT (10:00 a. m. PDT). Go to: www.coveylink.com/trustus and click the starburst to register and ask your question(s).

TRUST. More important than VISION? Yes! No matter how grand a vision, the high cost of low trust will prevent you from attaining that vision profitably.

TRUST. More important than STRATEGY? Yes! While high trust can‘t make a poor strategy succeed, the high cost of low trust will derail the execution of an otherwise impeccable strategy.

TRUST. More important than SYSTEMS and STRUCTURE? Yes! No degree of re-engineering or quality control can overcome the sabotage and tax of a low-trust culture.

TRUST. More important than SKILLS? Yes! No matter how skilled a group, the high cost of low trust will inhibit their ultimate success. And face it, nothing repels real talent like a high-control, low-trust workplace.

See it differently?  Great!  Make your case.  Ask Stephen M. R. Covey your toughest question(s) about the relevance of trust to your organization’s engagement and execution success.  Invite your colleagues to do the same.  Questions like why trust is central to Fortune’s 2007 Great Places to Work. Why do they say, “Trust between managers and employees is the primary defining characteristic of the very best workplaces.”  And, why does William G. Parrett, CEO, Deloitte Touche Tohmatsu, state, “The Speed of Trust is red-hot relevant”?

According to Elliot Masie, CEO of The Learning CONSORTIUM, “Covey's breakthrough insight that trust is acompetency is both revolutionary and immediately practical.  CEOs and Chief Learning Officers will embrace The Speed of Trust as an authentic and actionable strategy–a roadmap–for increasing the effectiveness of their organizations and leaders."

To ask your question(s) and reserve your free line on this exclusive call, go to www.coveylink.com/trustus and click the starburst in the upper right-hand corner.  This will take you directly to the conference call registration page. 

We encourage work groups to gather around the speakerphone in a conference room for a lively discussion.  Please feel free to forward this to your colleagues who may have questions about trust, organizational engagement, and execution and would appreciate access to Stephen. 

I look forward to your participation.

Gary Judd

Managing Director

CoveyLink Worldwide

P.S.  After the 50-minute content portion of the call, I have asked Stephen to remain on the line for 5 to 7 minutes to answer your questions about our two-day open enrollment program, “Leading at the SPEED of Trust.” 

This two-day workshop, based on Stephen’s new book, will be held at Robert Redford’s Sundance Resort, May16^th and 17^th with a train-the-trainer session on the 18^th.  You’ll receive special room rates at this spectacular resort located high in the scenic Utah Rockies, only 60 minutes from the Salt Lake International airport. Stephen will also briefly discuss how you can bring this program into your organization and even become certified to teach it within your company.  For more information on ”Leading at the SPEED of Trust,” call my associate, David Kasperson, directly at 801-492-5063. 

Note: If you’d like to purchase The Speed of Trust, following is a direct link to Amazon.com for your convenience: http://www.amazon.com/gp/explorer/074329730X/2/ref=pd_lpo_ase/002-0831375-5878425?

Copyright 2006 all rights reserved. Don Sardella is a Business Development Coach serving Financial Advisors in their desire to create more profit in less time. His coaching program are delivered by means of teleconference calls, email and telephone. You are welcome to pass this “Coaching for Financial Advisors Newsletter " along to your friends and colleagues, as long as it is intact. The author of the “Coaching for Financial Advisors Newsletter" is Don Sardella. Contact him at don@coachingforfinancialadvisors.com or at Coaching for Financial Advisors - 14428 N. Fountain Hills Boulevard - Fountain Hills , Arizona 85268-2856 For administrative matters and for further information about our coaching program and other products and services, contact Don at: 480-837-8342 Office 480-836-8551 Fax
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