To all our most valued clients and acquaintances: A brief mid-2nd Quarter message: Focusing on Focus
I recommend that we declare the balance of the 2nd quarter as Implementation and Execution Time.
What better time to freshly service your clients with in-depth portfolio reviews, meet their CPA's, and let your best clients know about your availability to meet/work with more people like them. As we head into the summer months, this is a key time to energize our servicing/marketing efforts.
I highly suggest you choose 3-5 Absolute Must Action Items to finish the first half of 2005 well. Then allocate a blocked time period of 30-60 minutes per day to proactively focus and execute.
The idea is to utilize this pre-summer time to create momentum. As we all know – it's not the time we put it – it's what we put into the time. So, write out your top 3-5 Goals and post them.
Here are some key points for extremely busy people - based upon what I have observed and personally experienced:
#1. keep your 90 day written goals fresh and refer to them often, as you plan your months/weeks/days – considered the best time frame to launch new initiatives and systems
#2. Plan your week the week before and plan your day the day before. (top drawer principle)
A. For weekly: Typically, there are 3-8 key priorities (big rocks), that represent you accomplishing 80-90% of what's most important. These may be key relationships, transactions, focused communications, appointments, projects, etc that really move you forward and generate momentum
B. For daily planning – 10-15 minutes at the end of the day – review first thing in morning, after a good night's rest, to make sure it still make sense. Then go after it all with a full head of steam.
#3. Fully utilize your “peak energy periods”, to most effectively address your highest priorities/biggest challenges – most people have periods when they have unstoppable energy. Simply stated, address your most challenging, complicated, intricate and meaningful priorities then. Invest/block 30-60 minutes for service/referrals/marketing – increase your hi-payoff time.
Upon the momentum of those achievements, you can address lighter situations later in the day, other required administrivia, etc with ease – this gets that required work done and keeps your best time free
#4. Always remember that you can only do the best you can do and no other – keep yourself vigilant about continuous training and improvement – do whatever you have do to keep yourself highly inspired, energized and well-taken care of – can't give away what we don't have – exercise well, sleep well, eat well, love well – build an unstoppable and balanced foundation that won't quit
#5. find ways to celebrate with those you work for and with – especially with staff and clients - enjoy the process of accomplishing as well as accomplishments, as you beat your challenges.
Looking to serve you with productive and revenue generating ideas. Til the next time, I am
Enthusiastically yours,
Don
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